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Ukufundwa kwe-Semalt: Indlela yokwakha i-URL ephelele ye-SEO?

1 answers:

Izinjini zokusesha zisebenzisa ama-URL ukuze zihlanganise yonke idatha abayibuthele ephathelene nekhasi lokuqukethwe.Ukuklama kwe-URL kungenza umehluko mayelana nokusekelwa ukusekelwa ngokuthuthukiswa kwenjini yokusesha. Zizinto ezihlukahlukene ezibalulekile kuI-URL ngenkathi abanye bengaboni.

iMenenja yeMpumelelo Yomthengi Omkhulu we i-Semalt Amasevisi weDividenti, uJack Miller, inikeza amathiphu indlela yokuthuthukisa i-SEO yakho nama-URL aphelele.

Izindawo Zendawo ZemiSebenzi Ehlukile (URL) zikwazisa iziphequluli nezinsizakalo lapho uzothola khona ikhasi.Lezi zixhumanisi zisefomethi efundwa ngabantu, futhi indima yabo ukumboza amakheli e-IP ngokusekelwe ezinombolo ezingaphansi.

Ukuze i-URL ibhekwe njengobungane, kufanele iqukathe amagama ngokungafani nezinhlu ezidekwezinhlamvu nezinombolo. Zisebenza ngempumelelo njengoba zisesimweni esingafundwa ngumuntu kanye nezinkomba zokubaluleka kwegama elingukhiye abazidluliselayoizinjini. Ezimweni eziningi, ama-URL adalwe ngokuzenzekelayo yi-platform yakho ayinobungane. Noma kunjalo, iningi lamapulatifomuokwamanje, ikuvumela ukuba wenze ama-URL abe mnandi ngokushintsha izinhlamvu ezizenzakalelayo nezinombolo ekuqondeni kwesayithi usebenzisa amagama wamakhasi nezindlela.

Cabangela izibonelo ezimbili ezilandelayo zama-URL.

  • https://www.example.com/acaciagoods/purchases?outraange=1879a89sd8904rg4df556ju&purchasesid=7893489
  • https://www.example.com/men-wears/timber/brandx-gekkel-penny-loafer-7893489

Naphezu kokuthi i-URL yesibili ayifushane kakhulu, umuntu angasho kalula ukuthi yiliphiUmsebenzisi wewebhu uzothola: ikhasi elihlobene nokugqoka komuntu.

Ukudala ama-URL afanelekayo

Okulandelayo yizidingo zama-URL angcono kakhulu we-SEO:

  • Ama-URL kufanele abe mfushane ngangokunokwenzeka futhi angabi namagama angaphezulu noma amafolda.
  • Ukuba khona kwezinhlamvu ze-alphanumeric ku-lowercase kuphela. Ukusebenzisa ukwehliswa kwe-lowercaseingozi yokuphindaphinda kokuqukethwe.
  • Ukusebenzisa ama-hyphens ngamazwi ahlukene. Izikhala nokugxila kumele kugwenywe kusukela useshoizinjini zibheke amagama ahlukaniswe lawa manqaku ukuba abe amagama angashadile.
  • Ukusebenzisa amagama angukhiye uma kungenzeka.

Ukusetshenziswa kwamagama angukhiye kubangela ukuhlelwa okungcono futhi kuthuthukisa ulwazi lomsebenzisi.

Ukuthandwa kwe-HTTPS

I-Google ivula ukuthuthukisa isimo samapulatifomu aphephile aphethwe ku-protocol ye-HTTPS.Ucwaningo lubonisa ukuthi cishe amaphesenti angaphezu kwangu-50 emiphumela yokusesha ekhasini livela kumasayithi ku-HTPPS.

Ukufaka esikhundleni se-HTTP nge-HTTPS i-URL ishintsha, enezingozi eziningi ezibalulekile.I-Google ibheka ukufuduka kuhle kakhulu ngoba i-protocol ibhekwa njengephephile. Kodwa-ke, iziqondiso ezingama-301 kufanele zisetshenziswe ekuthuthukiseni ushintshofuthi ukusebenza kudingeka kuhlolwe ukuze kutholakale izinkinga ezingenzeka.

amaHashtag ku-URLs

IJavaScript ibhekwa njengento yonke ekhwabanisa noma ebi ngochwepheshe be-SEO kuye ngokuthinoma ngabe bakholelwa yini ukuvuma kukaGoogle ukuthi "sivame ukunikeza nokuqonda amawebhusayithi akho njengamanje izinjini zosesho".

Okuqukethwe okungasetshenzwa kahle kulawulwa yi-URL eyodwa ye-ikhasi elilodwa lokuqukethwe. I-AJAX yenza i-URL eyodwa yamakhasi amaningi okuqukethwe, ikakhulukazi ukulahla izinjini zokusesha ngendlela ehlukileilebuli yekhasi lapho, bangakwazi ukuxhumanisa izimpawu zokugunyazwa nokuhambisana.

Nini ukuze ukwandise ama-URL

Izikhathi eziphelele zokwandisa ama-URL yi-platform kabusha futhi ukufuduka. Njengoba ubuchwepheshe noma isayithiukushintsha kwethekhnoloji, ukuhlelwa kabusha kwesipulatifomu kungashintsha futhi ngaleyo ndlela, yisikhathi esihle sokufaka izidingo mayelana ne-URL syntax nokuqukethwe.

Kubalulekile ukuqaphela ukuthi ama-URL akho kufanele ahlelwe kuphela uma kudingekaizizathu zobungcweti noma ukulungisa kabusha ukugwema izingozi.

November 27, 2017
Ukufundwa kwe-Semalt: Indlela yokwakha i-URL ephelele ye-SEO?
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